Thursday, August 29, 2019
Internet Marketing
Internet Marketing Basics: What worked years ago still works today!
By: Jack Humphrey
Internet marketing can seem mystifying not only for beginners, but for moderately skilled internet marketers. With all the courses, forums, blogs, reports, seminars and teleconferences available to help people learn how to get traffic to their sites, it is one of the most overwhelmingly dense subjects on the internet.
Unfortunately, and this is perfectly true, most of the advice or "expert" tips are outdated or completely false. Since anyone can publish on the internet, you have a mixed bag of good information followed with much more bad information.
The mysticism of internet marketing is created largely by this glut of some good and mostly bad information. It makes the whole topic SEEM like rocket science when, in fact, much of what was true about internet marketing years ago is true today.
Most people think that since search engine marketing changes every five minutes, that ALL internet marketing tactics must have changed as much in the same amount of time. Not true.
The basics, like trading links, article syndication, testimonials, forum signatures, joint ventures, affiliate programs - most work as well today as they did years ago. That is, if you know how to value the work above for what it will truly do for your website traffic.
Funny thing is, no one places much value on the above tactics anymore because there is always some "new" tactic around the corner that claims the death of everything that came before it. And most people blindly follow that advice as if it were true.
Most of the time, this is to the detriment of their internet marketing efforts. The basics are what work all the time and what have always worked on the internet.
You can always experiment with new things, as long as you have not forgotten to do the basics. The basics proven to drive traffic, page rank, link popularity, and branding to your business.
Conservative, relevant reciprocal linking
Article syndication
Participation in your field and among your market (forums)
Blogging
Offline advertising
Non-reciprocal linking tactics
Press releases
...and many other proven methods.
Everything else is just a big experiment until proven to work over time. "Over time" being the operative words. Lots of flash in the pan crack pot schemes work for awhile. But most never stand the test of time.
Links from a widely syndicated article will never fade away, yet I see people chasing down fly-by-night linking pyramid schemes as if they truly believe something like that is a smart thing to base their internet business on!
Tens of thousands have walked away from their dreams, gone back to their depressing, predictable, slave-la!
bor jobs never knowing how close they were to actually succeeding.
Good people have left this business proclaiming it an utter lie that any average person can make it with an internet business and an internet marketing plan.
I guess there is truth in that statement. Average people do in fact quit this business before they ever get started because average people fall for tricks and schemes that above average people avoid on their way to success.
If you have read this far, you are probably in the above average category. Why? Because average people would have take one look at the list of things I mentioned that are the bread and butter of internet marketing and saw nothing but hard work. And they'd be right!
Above average people don't shy away from work though. I don't know a single soul (and my rolodex has some of the biggest names in internet marketing in it) who got where they are today without a lot of hard work.
You can succeed in internet marketing if you are not afraid to work, and not constantly tempted by those who say you can succeed without it!
Focus on the basics of internet marketing and stay with them as you try new strategies. We all experiment. But successful internet marketers never leave their bread and butter tactics behind unless they cease to be effective.
Author Bio
To learn bread and butter internet marketing tactics along with cutting-edge new internet marketing tactics, check out Jack Humphrey's all new Power Linking 2005.
www.power-linking-profits.com
Article Source: http://www.ArticleGeek.com - Free Website Content
Wednesday, August 28, 2019
Good Morning H-41
Explore More...: "The I Ching and My Calendar": -- And for now, "The Word For Today--- Loss"
Tuesday, August 27, 2019
Good Morning H-15
"This hexagram describes your situation in terms of the necessity to cut through pride and complication. It emphasizes that keeping close to fundamental things through keeping your words unpretentious is the adequate way to handle it. To be in accord with the time, you are told to: be humble!"
Source:
Ritsema, Rudolf; Karcher, Stephen. I Ching: The Classic Chinese Oracle of Change [The First Complete Translation with Concordance] Hardcover – Barnes and Noble. 1995
Learn More...: "The I Ching and My Calendar": -- And "The Word For Today" -- Make It A Good Day!
Sunday, August 25, 2019
Brioche Bread -- Recipe
Brioche Bread -- Recipe
Here is a simplified version of a classic French bread recipe. Brioche is my first choice when making bread pudding and French toast, and it is wonderful toasted with jam. Oh yeah, it's great plain, too.
Brioche
4 cups (1 L) all-purpose flour, plus more for kneading
1/4 cup (60 ml) sugar
1 1/2 tsp (7 ml) instant yeast
1 tsp (5 ml) salt
8 Tbs (120 ml) cold butter, cut into small pieces
3 eggs
1 egg yolk
1/2 cup (125 ml) plus 2 Tbs (30 ml) milk
1/3-1/2 cup (80-125 ml) water
Combine the flour, sugar, yeast, and salt in an electric food processor and process with the steel blade for 5 seconds. Add the butter and 3 eggs and process for 10 seconds. Add 1/2 cup (125 ml) milk and 1/3 cup (80 ml) water while the machine is running and process for 30 seconds. The dough should be very sticky-if it is not, add more water. Grease a large bowl and scoop the dough into it. Cover with plastic wrap and let rise 2 to 3 hours, until doubled in volume. Punch the dough down and, using just enough flour to enable you to handle the dough, shape it into 2 loaves. Place each loaf in a buttered loaf pan (8x4 inches (20x10 cm) or 9x5 inches (23x12 cm)). Cover and let rise for 1 hour. Mix the egg yolk with the remaining milk and brush on the tops of the loaves. Bake in a preheated 400F (200C) oven for about 30 minutes, until golden brown. When done, the loaf should fall out of the pan easily and the bottom should sound hollow when thumped. Remove from the loaf pans and cool on wire racks. Makes 2 loaves.
4 cups (1 L) all-purpose flour, plus more for kneading
1/4 cup (60 ml) sugar
1 1/2 tsp (7 ml) instant yeast
1 tsp (5 ml) salt
8 Tbs (120 ml) cold butter, cut into small pieces
3 eggs
1 egg yolk
1/2 cup (125 ml) plus 2 Tbs (30 ml) milk
1/3-1/2 cup (80-125 ml) water
Combine the flour, sugar, yeast, and salt in an electric food processor and process with the steel blade for 5 seconds. Add the butter and 3 eggs and process for 10 seconds. Add 1/2 cup (125 ml) milk and 1/3 cup (80 ml) water while the machine is running and process for 30 seconds. The dough should be very sticky-if it is not, add more water. Grease a large bowl and scoop the dough into it. Cover with plastic wrap and let rise 2 to 3 hours, until doubled in volume. Punch the dough down and, using just enough flour to enable you to handle the dough, shape it into 2 loaves. Place each loaf in a buttered loaf pan (8x4 inches (20x10 cm) or 9x5 inches (23x12 cm)). Cover and let rise for 1 hour. Mix the egg yolk with the remaining milk and brush on the tops of the loaves. Bake in a preheated 400F (200C) oven for about 30 minutes, until golden brown. When done, the loaf should fall out of the pan easily and the bottom should sound hollow when thumped. Remove from the loaf pans and cool on wire racks. Makes 2 loaves.
Social Media And Your Company
Social Media And Your Company
By James Byrd, MBA
Now in most cases, whenever one might be at the stage of deciding which platform to use, and how a particular social media the platform will be used to gauge how effective that particular platform will be, the question is, will the platform hold up against the goals of the organization.
One must first look at the intended goals of the organization, or better yet, where the firm is going with its choice of social media platforms. There are three main questions to ponder whenever a firm is in the platform decision mode and that is in terms of which direction it is going with its social media goals. These questions can come in the form of how will the platform increase revenues for the company.
Next, there is the question of how will the platform lower overall marketing cost while boosting profits, and lastly, the question of how will the platform further enhance the bridge between customer and company? These would be the three questions one might want to use when building on what would be the most viable direction to take when deciding on a particular social media platform, (Sterne, 2010).
Also, there are the ideas of social optimizations, and that of content distribution, these two processes play a significant role, in part, in the processes of which platform will prove to be the most effective for an organization, given the situation. Within the confines of these two concepts, one will find the social media object. Each platform will reflect its distinct form of social media objects and quality of content distribution, that is, depending on the objects of a particular social media platform. These objects are personified by the content that is presented within that particular social media network, such as (the object) network of pictures in Flickr, objects such as videos on YouTube, an instant Tweet that is put forth on Twitter, in this case, the object would be the text message. Once again, given the main goal of the organization, in order to be effective with platform choice, the goals of the organization must match the prominent objectives of that particularly chosen social media platform, (Solis, 2011).
Sources:
Sterne, J. (2010).
Social Media Metrics: How to Measure and Optimize your Marketing Investment. Hoboken, New Jersey: John Wiley & Sons, Inc.
Social Media Metrics: How to Measure and Optimize your Marketing Investment. Hoboken, New Jersey: John Wiley & Sons, Inc.Solis, B. (2011).
Engage! Revised and Updated: The Complete Guide for BRANDS and BUSINESS to Build, Cultivate, and Measure Success in the New Web. (2nded.). Hoboken, New Jersey: John Wiley & Sons, Inc.
Engage! Revised and Updated: The Complete Guide for BRANDS and BUSINESS to Build, Cultivate, and Measure Success in the New Web. (2nded.). Hoboken, New Jersey: John Wiley & Sons, Inc.
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